When it comes to social bookmarking, most people think that dropping your link on the most sites possible is the best course of action, but is this really the case?
If you think about it, these bookmarking sites exist as a social community. One is supposed to go in, bookmark sites of interest and spend time interacting with the community.
But, as internet marketers, we are often looking for a quick fix – we want to get the most bang for the buck so we use automated tools for bookmarking our posts to as many sites possible.
Now, I’m not knocking automated tools, in fact I highly recommend them (I use LinkJuicer for my social bookmarking and other tasks). I think tools have their place, and, of course, it’s great to leave your link in as many spots as possible and put your campaigns on autopilot like linkjuicer lets you do. (BTW – that is my affiliate link above and i do get a commission if you buy from it!)
However…. I also think that if you can get more eyes or votes on the links that you leave at social bookmarking sites then you will benefit immensely. In order to do this you will have to be an active member of the community, and this takes time. So, I’m thinking the best of both worlds is to use the tools, but pick 1 or 2 (or maybe even 3) dofollow social bookmarking sites and spend some time there being a good community member – voting and bookmarking other peoples stuff in addition to your own and see what that gets you.
After all, wouldn’t a front page spot on Digg bring you a lot more traffic than being buried in the bowels of the site?