Step 8: The Power Of RSS

RSS feeds are probably the most confusing website promotion technique but they are also one of the most worthwhile.

Most people associate RSS feeds with content that they put ON their websites, but, of course those feeds come from other blogs and websites. Now wouldn’t you like to have links to your content on other peoples blogs and websites? Of course you would!

If you have a blog, you automatically have an RSS feed for it and the link to it is usually displayed right on your site (look for the orange rss icon). If you have a static site, you can make it into an RSS feed at http://www.rssfeedssubmit.com/rss-generator/

So, How Do You Get These Feeds On Other Sites?

Similar to article directories that you submit articles to, there are RSS directories that you can submit your RSS feeds to. Those directories will display your feeds AND other people can pick them up for display on their sites. So, not only are you getting exposure and links for the RSS directories themselves, you also get your feed distributed to interested parties that might want to put it on their sites.

Now if that wasn’t cool enough in itself, the blog RSS feeds are automatically updated every time you add an article to your site! So, every time that you post an article, you are getting immediate back links from the RSS directories to that article without you having to do a thing! How cool is that?

Not only that but, your Ezinearticles account, Squidoo page, Hubpage and many of your social bookmarking and other web 2.0 accounts have RSS feeds too. You can submit these to the RSS directories and you can also use tools (yahoo pipes or rssmix.com) to combine these feeds into different feeds that you can also submit to the directories.

Think about the possibilities – you could have tons of feeds out there with hundreds of links back to your website, your web2.0 properties and your articles.

Oh and while I am on the subject, you can also add your RSS feed from your website to your Squidoo lens, Hubpage, Blogspot blog etc… and it will automatically show your new articles on there.

Now, before you get too excited, a lot of the RSS directories are “no follow” and when you add them to your lenses and hubpages you don’t get any link juice. But any link you can get out there on the web is a chance for someone to click through to your site so I say any link is a good link and using RSS feeds to distribute them is easy!

Here are some RSS directories to consider submitting your feeds to:

Feedagg.com
Feedraider.com
Goldenfeed.com
Blogdigger.com
Technorati.com
2RSS.com
Feeds4all.com

To find out how to do that and see a great video on how to create unlimited feeds by mixing and matching your existing feeds through Yahoo pipes Read The RSS Feed Lesson.